The eSprinter Test Drive Event.
Your goal: get people behind the wheel of the all-new all-electric eSprinter so they can experience its next-generation technology and seamless performance for themselves.
Our goal: log more new test drives than any new Mercedes-Benz ever.
Together, we can achieve them both—and the sales to prove it—by hosting an eSprinter Test Drive Event at your dealership.
The support you need to achieve.
We know there’s a lot involved with hosting a successful test drive event at your dealership, and we’re making sure you’re fully prepared to run away with it.
From pre-event signage to post-drive giveaways, your Enrollment Kit gives you everything you need to gear up your dealership, prime your customer base, and mobilize your staff to run a phenomenal sales event.
The eSprinter Test Drive Event
Enrollment Kit Support Materials.
Once enrolled, you will first receive a Pre-Event Kit that contains event marketing and promotional materials for your dealership, along with helpful guidelines for preparing your event
eSprinter Test Drive Pre-Event Kit
To be delivered to your dealership approximately three weeks after you place your order.
- Step-by-Step Event Planning Guide (downloadable from this website)
- Email Invitation copy content (downloadable from this website) so you can email your prospects and clients
- Guest Invitation Postcards to be handed out to prospects and customers.
- Banners, Posters, Window Clings, and Flags to be used to promote the event within your dealership.
- Additional feather flags are available for purchase using the form on this website or by emailing jim@eSprinterTestDrive.com
Then, 2 weeks prior to your eSprinter Test Drive Event, you will receive an Event Kit consisting of sales resources, client giveaways and other items to help you activate a successful test drive.
eSprinter Test Drive Event Kit
To be delivered to your dealership approximately two weeks before your test drive event date.
- Step-by-Step Test Drive Guide (downloadable from this website)
- QRG Pocket Guide to be handed out to your staff
- Vehicle Feature Cards to be placed on your display eSprinter to identify features and benefits
- Sell Sheets to be handed out to prospects
- Product Videos Links (available on this website)
- Branded Gifts and Giveaways to be given to test drive event participants
Event Kit and Digital Support Pricing
$3,000 USD for up to 50 test drives
Consider these Enhancements for a More Successful Event.
Do you have enough staff and promotional resources to commit to this event? Is your staff fully trained and ready to host? Are they prepared to demonstrate all the features of the eSprinter? If not, we have two staffing options to enhance support and bring first-class knowledge to your eSprinter Test Drive Event, as well as additional signage to showcase your promotion.
Our staff has been recently trained as part of the eSprinter Launch Kick-off event. We are fully prepared to help you mobilize your test drive:
Product Host
Professional Driver
eSprinter Feather Flags
You can order these additional items in the order form below.
Thank you for your interest in hosting an eSprinter Test Drive Event. Participation is no longer available through this program. If you have any questions, please contact jim@eSprinterTestDrive.com.